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States Most and Least Obsessed with Black Friday Shopping

New analysis reveals Kentucky as the state most interested in this retail holiday on November 25.

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By: Lianna Albrizio

Associate Editor

Fashion experts at Boohoo examined Google trends data of search terms frequently used by people interested in Black Friday and discovered that Kentucky is the state most curious about Black Friday.    With a total search score of 543, Kentucky topped the list for its population having the highest search levels for “Black Friday clothes,” the second highest number of searches for “Black Friday” and fourth highest searches for “Black Friday deals.”   West Virginia is the state that...

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